Colgate Visible White Toothpaste is a unique formula which comes infused with Whitening Accelerators (Silica & Pyrophosphate). It safely exfoliates stains and polishes teeth surface for a dazzling white smile. Also, it helps fight cavities along with removing plague as you brush. The soothing minty flavor freshens up breath for refreshing experience and shining teeth. The unique Visible White formula gives 1 shade whiter teeth in 1 week, when used as directed. Colgate Visible White, with anti-cavity fluoride formula, treats extrinsic stains only and protects enamel, to help you make an impression with your dazzling white smile.